With a long and dazzling career in sales, management and small business ownership, Allan Dabbagh is a recognized authority on building a business that gives customers more than they expect and treating his employees like second family. Sound business practices, hard work and letting experience dictate when and where to take a calculated risk is precisely why his agency has survived the tough times. Coldwell Banker South West Sales has been Allan’s way of life for over 14 years and during setbacks it was his business acumen that enabled him to reinvent his business model.
This visionary decision ensured his loyal staff would not have to face redundancy and that he was prepared for growth once prosperous times had returned. Real estate for Allan is all about people changing their lives and because his business is built on relationships he is very clear about the expectations.
“Customers count on expert knowledge of the market, they want to know that their property is quickly exposed to all the potential buyers and they need understanding and professional support during one of the most stressful periods in their life.”
Allan also states that heaps of communication, technology expertise, eye-catching property advertising and descriptions should be the norm. So these are the performance standards for which his team is accountable for and which underpins the culture of Coldwell Banker South West S ales.
And whilst most agents talk about Location, Location, Location, Allan’s clarion cry is Community, Community, Community. He has fourteen years of living in the local community under his belt (which is black by the way!). And therefore he can answer many important questions about the area and knows the people who make-up the community.
Allan teaches a weekly local karate class to youths and adults , he founded L.A.G.G.( Locals against graffiti and gangs ) to address graffiti vandalism and he was named NSW community father of the year in 2011 for his community work and assisting people who were down on their luck. Allan’s favourite quote is “If you don’t like the way the world is, you change it. You have an obligation to change it. You just do it one step at a time.”