When the demand for houses in a sizzling marketplace outweighs the supply of houses available, many consumers think the highest offer is a sure-fire way to claim ownership of their dream home. In today's fast-paced market, Coldwell Banker® professionals know that other factors are equally important to sellers.

Accommodate the seller: As a buyer, you have to be flexible and willing to sacrifice a bit. Whether it's being willing to settle one month earlier or later, do your best to meet the seller's desired settlement time. Additionally, be willing to overlook the more minor and less-than-perfect characteristics of a given home because other prospective buyers may be happy to do so. If the seller is under pressure and wants the house sold quickly, they'll prefer to work with the buyer that can accommodate them the most.

Prepare: Get pre-approved for loans and mortgages. The seller wants and needs an ideal buyer, someone who is stable and ready to make a commitment to the property, going into the negotiation process as a pre-approved buyer puts you at a major advantage.

Connect with the seller: Create a rapport with the seller and let them know why you prefer their house to others. Homeowners are emotionally connected to their home. Even when selling their home, they often feel tied to the integrity of the house. Because the seller loves the house, they are usually inclined to sell it to someone who will love it too.

Work with the best in the biz: Be sure to choose a sales associate who has an excellent reputation with other agents. Working with a Coldwell Banker Sales Associate who is known in the industry for their professionalism, credibility and honesty will always work in the buyer's favour.

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